The US automotive industry is navigating a turbulent landscape following the implementation of a 25% import tax on critical car parts, including engines and transmissions. The new tariffs, which took effect this week, add to an already complex regulatory environment for automakers and suppliers.
This latest tariff follows a series of adjustments to President Donald Trump’s trade policies. Just days before the new tax came into force, Trump eased certain tariff measures, responding to concerns from businesses about rising costs. However, the 25% import tax on cars, introduced last month, remains intact. Together, these measures are intended to incentivize carmakers to increase their manufacturing in the US.
Industry analysts caution that the tariffs, while aimed at bolstering US manufacturing, could have unintended consequences, including higher production costs and steeper prices for consumers. For now, the industry has been shielded from the worst effects, as a sales surge driven by concerns over price hikes has kept momentum high. General Motors (GM) and Ford, for example, reported double-digit sales growth for April.
However, the costs are mounting. GM has warned it expects to incur an additional \$5 billion in expenses this year due to the tariffs, including \$2 billion in charges for cars made in South Korea and exported to the US. As a result, the company is now forecasting a price increase of about 1%, reversing its earlier prediction of falling prices.
Other automakers, including Stellantis, which manufactures brands like Jeep, Fiat, and Chrysler, have withdrawn their financial guidance for the year, citing the volatility and unpredictability of the situation. Stellantis CFO Doug Ostermann noted that the company is "subject to extreme uncertainties."
Nearly half of the vehicles sold in the US last year were imported, making the new tariffs a significant blow to the industry. When Trump announced the tariffs in March, the move sent shockwaves through the sector, with warnings about higher costs and disruptions to production. The uncertainty was further compounded by fluctuating trade policies with countries like Mexico and Canada, whose key role in the automotive supply chain has been shaped by decades of free trade agreements.
In response to mounting concerns, the US administration has made several key adjustments. Parts made in Mexico and Canada in compliance with the North American free trade agreement (NAFTA) will be exempt from the tariffs. Initially described as a temporary measure, recent customs instructions suggest this exemption could be permanent. The administration has also introduced a two-year system that allows carmakers to reduce the duties they must pay on parts imported from other countries for use in US-assembled vehicles. These measures are seen as a relief to the automotive sector but have not fully alleviated the uncertainty.
Stephanie Brinley, an analyst at S\&P Global Mobility, emphasized that while these changes offer some relief, they do not erase the significant impact of the tariffs. "It's still a big tariff," Brinley said, acknowledging the ongoing challenges faced by carmakers.
In response to the rising costs, some automakers are exploring ways to expand US production. General Motors, for example, has ramped up truck production at its Fort Wayne, Indiana plant by 50,000 units. Additionally, GM has announced plans to reduce output in Canada, signaling a shift in production strategy. Mercedes has indicated it has the flexibility to expand operations at its Alabama plant, highlighting how automakers are adapting to the new cost structures.
Despite these moves, industry experts caution that new factory constructions in the US are unlikely in the short term due to the uncertainty surrounding trade policies and tariffs. Art Wheaton, a labor expert at Cornell University, noted that making significant investment decisions in such an unstable market would be risky. "If I'm going to make a multi-billion dollar decision... I wouldn't do it in a market that is this unstable," Wheaton said.
The US administration is also working on trade deals with countries like South Korea and Japan to further stabilize the industry. However, the long-term impact of the tariffs remains unclear, and many analysts believe the full effect has yet to be felt.
While the industry has so far managed to weather the storm, the future remains uncertain. The possibility of further adjustments to tariffs, coupled with ongoing trade negotiations, means that automakers will continue to navigate a landscape fraught with challenges. As the situation evolves, it will be crucial to monitor how these tariffs shape the automotive industry’s strategies and the costs passed on to consumers.