Luxury fashion house Prada has found itself at the center of a cultural controversy after unveiling a new sandal design that closely resembles the traditional Indian Kolhapuri chappals. Presented during the brand’s Spring/Summer 2026 menswear show in Milan, the open-toe leather sandals were initially introduced without any reference to their Indian origins, sparking criticism from artisans, cultural commentators, and the public.
The footwear, sold at a premium price of around ₹1.2 lakh (approximately $844), shares a striking resemblance to Kolhapuri chappals—handcrafted leather sandals native to Kolhapur in Maharashtra, with a rich heritage dating back centuries. In India, these chappals typically retail for a fraction of the price, between ₹300 and ₹1,500.
The lack of acknowledgment led to widespread backlash on social media, where users accused Prada of cultural appropriation and failing to credit traditional Indian craftsmanship. The term “sandal scandal” quickly gained traction online, with many urging global fashion brands to respect and recognize the origins of indigenous designs.
In response to the growing criticism, Prada issued an official clarification. Lorenzo Bertelli, the brand’s Head of Corporate Social Responsibility, addressed a letter to Indian industry representatives confirming that the sandal design was indeed inspired by Indian heritage. The company expressed a willingness to engage in dialogue and explore meaningful connections with the artisan community.
Artisans in Kolhapur had mixed reactions. Some saw the incident as an opportunity to bring global attention to their work and potentially expand their reach. Others expressed frustration over the initial oversight, emphasizing the need for fair recognition and proper credit for traditional designs.
Cultural experts and craft advocates have pointed out that this is not an isolated case. The incident has reignited discussions about the responsibilities of luxury brands when drawing inspiration from traditional art forms. Many are now calling for stricter international guidelines and protections to ensure that the communities behind such heritage crafts are respected and compensated.
The sandal controversy highlights a broader issue within the fashion world—how to balance inspiration and innovation with respect for cultural authenticity. As this conversation continues, the spotlight remains firmly on the importance of ethical design practices and the need to preserve the identity of indigenous craftsmanship in the global market.